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Viral Pin

I wrote about how I went kicking and screaming over to Pinterest in my blog post about how I started making money with my blog.  Pinterest was not something that interested me until I put up a few pins and realized how much traffic I got from it. I had been focusing on Instagram originally and despite all my time I spent engaging I wasn’t getting anywhere.  I decided to take a few courses on Pinterest and really upped my focus.  Here’s how I made a Pinterest pin go viral in 1 month at the time of this post the pin has crossed 500k shares.

Have a Niche Blog

First I have a number of niche blogs, I recommend hosting with WPEngine and Siteground.  I brought my recent domains on namecheap as they have the best prices.  I didn’t intend to set up multiple blogs but when I got started with the Divi theme I got really hooked.

Click here to watch how I set up a Divi site in 10 minutes.

Create a great look Pin

You need to create a pin that looks great.  My viral pin was created with Canva but recently I’ve moved over to PicMonkey and Adobe instead as I like them more and find them easier to use because both pull fonts from your computer.  Canva limits your fonts even in the paid version

Provide Value

When I started to write the post with 30 superfoods I made the connection that this would be a great informative pin.  I knew that providing a lot of detail in the pin means that a lot of people wouldn’t necessarily click through my site.  However, my goal really was to see if I could create a viral pin so I took my chance.

Build up your Pinterest Credibility

Pinterest rewards you for using Pinterest and pinning great content.  I worked for a couple months building up my account by pinning often with Tailwind.

Share the Pins in Group Boards

Before I published this pin I had worked hard on joining a number of group boards.  My boards were from everything related to blogging, parenting, and general everything group boards.

Share the Pin with Tailwind tribes

I also shared the pin in multiple tailwind tribes. You can join my tribe here

Repin your pin

When people start repining your pin you should pin your pin that they pinned again.  Ha that’s a crazy sentence.  Also use Board Booster to loop your pins.

Other tips

I see people wondering why Pinterest isn’t working for them and the key factors I see are:

  • Pins really don’t look great – I know it’s harsh but you need a good looking pin
  • Not sharing pins enough – use Tailwind and BoardBooster.
  • No sharing other people pins.  You need to share other pins not just your own.

If you would like training on getting traffic from Pinterest I recommend you grab this checklist.


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